Introduction to SEO backlinks.
Link building can be an intimidating topic, especially when you consider the many types of links out there. There are social media links, local directories, citations, video backlinks, and a lot more. While each of these can be effective in different ways and at different times, there are five SEO backlinks you absolutely must know about if you want to take your content marketing strategy to the next level. Here’s what you need to know about each one of them as well as some examples of where they can be found.
1) The big players
SEO backlinks are the bread and butter of any successful website’s link-building strategy. If you want your site to rank higher in search engine results pages, then you need to make sure you have a healthy mix of different types of backlinks pointing to your site.
Here are the most important types of SEO backlinks that you need to know about –
Organic backlinks:
Organic SEO backlinks are the best because they provide natural signals to Google that your content is high quality.
People get these mainly by writing great content and promoting it through social media channels like Facebook, Twitter, or Pinterest.
Paid ads:
Another type of SEO backlink is one gained from paying for ad placement on sites like Google Adwords or Facebook ads.
The idea behind this strategy is that when people click on an ad, they land on a page with links going to all sorts of places related to the business advertised on it. And chances are some of those links will lead them back to your website!
2) Guest posting
One type of SEO backlink you need to know about is guest posting. This is when you write a blog post for another website in your industry with a link back to your own website.
Guest posting is a great way to get high-quality backlinks and exposure for your website. Plus, it gives you the opportunity to share valuable content that may not be published on your site yet.
Another type of SEO backlink you should consider is media coverage. If your company has been featured in an online or offline publication, this can be a great opportunity to get a link from that source back to your site.
The same goes for any coverage or reviews of your business – whether it’s good or bad, these are SEO backlinks worth acquiring! What other types of SEO backlinks are there? Social shares.
Anytime someone shares your content across social media platforms like Facebook, Twitter, Pinterest, or LinkedIn, they’re linking back to your site and helping you gain visibility on those sites as well.
Similarly, blogs that quote other articles from yours are also providing SEO backlinks – plus a nice citation of your original material! And finally…backlinking within your industry.
3) Resource pages
These are backlinks from other websites to your site that might improve your site’s ranking. Google uses these links to help determine the ranking of your website in search results.
There are many different types of SEO backlinks, and each type can have a different effect on your website’s ranking.
One-way links: One-way links are incoming links to a specific page or site. These kinds of SEO backlinks might come through guest blogging, which is when you write an original post for another site and publish it under your name or brand.
Guest blogging is effective because it positions you as an expert within your niche while also creating one-way inbound links to your site . . .
SEO backlinks aren’t always easy to get. Still, if you work hard enough at establishing yourself as an authority in your field, they will come. To learn more about how SEO backlinks can benefit your business, be sure to read our blog.
4) Internal links
If you want your website to rank higher in search engine results pages (SERPs), then you need to focus on building quality backlinks.
But what exactly is a backlink? Simply put, a backlink may be a link from one website to another. But not all backlinks are created equal. In fact, there are different types of backlinks that can have different effects on your website’s SEO.
Here are 4 types of SEO backlinks you need to know about
-Content Link: this type of backlink consists of content or text links.
-Image Link: these links come in the form of pictures and graphics that show up when someone searches for your site online.
-Inbound Link: also known as hypertext links, these are the most common type of backlinks you will find across the web and they work by redirecting someone clicking on them to another page or site within the same domain.
-Outbound Link: this type of SEO backlink directs users to a page on another domain or site but it’s still related to yours somehow because it has a reference point or keyword in common with your site’s content.
5) Commenting
Commenting on other blogs within your niche is a good way to get people to notice your blog. But not just any comments will do–you want your comments to be SEO backlinks.
Quality comments that add value to the conversation and include a link back to your site will let Google know that your site is a valuable resource for readers.
Here are a few types of SEO backlinks you should be using in your day-to-day blogging:
Commenting:
Not just any comments will do–you want your comments to be SEO backlinks. Quality comments that add value to the conversation and include a link back to your site will let Google know that your site is a valuable resource for readers.
Guest Posting:
If you’ve done some great research, there’s nothing better than offering it up as a guest post on another blogger’s website. In exchange for publishing one of your articles, you’ll likely receive links from the author’s site back to yours.
Social Media:
In addition to posting about your blog content on social media sites like Facebook and Twitter, find out if social media outlets allow you to create an account page with links back to your site. Then include an SEO backlink on these accounts so potential visitors can find out more about what they’re missing out on by not following you!
Forum Participation:
Participating in forums related to your field is another easy way to share quality content with others and spread awareness about what you’re doing online. And again, make sure those posts have SEO backlinks!
